Schaf Skincare

Leveraging the power of Zero Party Data

The Client

One Skincare Line For Humankind. Radically Simple. Freakishly Effective.

Visit Schaf Skin Care

The Brief

Convert Meta Leads develop lead capture and on boarding automations to optimise conversion of leads from meta Campaigns.
Improve Conversion Rates – Lift conversion rates of organic traffic to purchasers by 50%.

The Strategy

Acquire zero party data (Skincare Challenge) at point of sign up.
Personalise the customer journey from the 1st email, relative to the zero party data.
Develop a suite of automations that fully leverage the zero party data, where each communication focusses on fixing the the subscribers Skincare Challenge (Dry Skin, Anti Ageing, Sensitive Skin or Healthy Skin).

The Work

Schaf Skin care Omnisend email case history

The Results

36% of sales now generated by email

Achieved by configuring the pillars for email marketing growth.

Open and Click rates increased by 42%

The Zero party data successfully delivered hyper personalised messaging from the first email.

The Review

David knows his stuff. He’s easy to work with, engaging, and explains things in a simple-to-understand way. He genuinely cares about helping to do whatever he can to help – going above and beyond to dig deep and find creative ways to solve issues and drive revenue. Highly recommended! Five stars.

Peter Schafrick – Founder & CEO – Schaf Skincare.

Performance metrics for Schaf Skincare 2024

Average open rate for Welcome Automation 0

Average Click rate for Welcome Automation 0

Average Open Rate Abandoned Cart Automation 0

Average Click Rate Abandoned Cart Automation - Checkout Trigger 0

The report card averages where calculated from the aggregated data from the 2025 account activity.

Learn how Zero Party data can turbo charge your revenue growth

Omnisend Customer Success Stories

Ink Defense email marketing Customer Success

Ink Defense Tattoo

145% lift in revenue through embracing the power of Zero Party data to enable personalisation from the first message in the customer journey.

Podstar

With over 90% of customers only ever shopping once with Podstar the challenge lay with converting as many site visitors to purchasers as possible.

Run Vault

A Zero Party data strategy was implemented at point of subscription which was pivotal in the 100% increase in Omnisend attributed revenue.