Watch our brief introduction of how we deploy our email marketing expertise in conjunction with our Omnisend skills to derive full value from the investments our clients make in email.
Watch our brief introduction of how we deploy our email marketing expertise in conjunction with our Omnisend skills to derive full value from the investments our clients make in email.
Omnisend has been built from day one to work seamlessly with the popular shopping platforms, namely Shopify, WooCommerce and BigCommerce.
The integration between the platforms is what delivers the opportunities for sales growth from email.
Our role is to uncover the opportunities that lay within this integration, devise strategies to exploit these opportunities and finally create and deploy activity to deliver sales.
As direct marketers data is what fuels our thinking and is more often than not centrifugal to the email marketing strategies we define and execute.
Irrespective of the business size this framework, founded on data, continues to delivers exceptional results that are sustainable over the long term.
In these Omnisend Customer Success Stories we will briefly outline the route to effective email marketing through balancing the science and the art of the discipline, where the science (the data testing history) is the dominant force.
185% lift in revenue through embracing the power of Zero Party data to enable personalisation from the very start of the customer journey.
READ MOREWhen the average price of your product is $1,200 building trust is key, see how we established credibility and market leading status.
READ MOREWith over 500,000 YouTube subscribers the task was to monetise this audience via email automations and campaigns.
READ MOREAs Omnisend experts we push Omnisend to the limit to extract every last cent of value from the platform. Here we share some of our proven approaches for deriving maximum impact from Omnisend activity.
Our 100% remote team are best in class, email savvy, digital natives who push Omnisend to its limits in the pursuit of growth.
Lead develepor
Account Director
Senior designer
Operations Director
From working with many of the email platforms we have found Omnisend to offer a robust, well featured, product at a fair price.
Omnisend is focussed on delivering a fully featured platform at a fair price.
When compared with it’s competitors we find Omnisend to offer extremely good value with its transparent approach to pricing.
Klaviyo has built a reputation as the Gold Standard email and SMS platform, particularly for Shopify Stores.
For context it is important to understand the background to this.
Klaviyo has been promoted by Shopify as its preferred Partner from around 2020, this converted many stores too Klaviyo.
Unbeknown to these stores this “Preferred” status was the result of a paid partnership. So for every Shopify user that signed up to Klaviyo, when prompted by Shopify, a fee was paid to Shopify by Klaviyo.
This Partnership became more formal in 2022 when Shopify invested $100m in Klaviyo, equating to an 11% stake in Klaviyo.
This context is important as Klaviyo’s reputation is not directly built on delivering a superior platform.
Many Shopify stores, who are using Klaviyo, choose Klaviyo based on Shopify’s recommendation, believing it to be an unbiased independent recommendation.
We believe many Shopify stores who are currently using Klaviyo have no need for the full feature set within the platform, so in effect they are paying the high price for Klaviyo without deriving full value from the product.
The reputation of Omnisend for delivering a feature packed value for money platform has been built organically with its users being its strongest advocates not a shopping platform that is remunerated for stating a preference.
Yes, we are an official Agency Partner of Omnisend, check out our Omnisend Partner Page
From our experience of migrating many clients from a number of other email Platforms including Klaviyo, Mailchimp and Campaign Monitor we have developed an approach which makes the migration stress free with no downtime for your email activity.
Omnisend has invested specifically in making the migration from Klaviyo to Omnisend a seamless process. Using the tools Omnisend have built we can have a client fully migrated from Klaviyo to Omnisend in 7 days with no downtime in terms of automations and campaigns being sent.
Across all plans Omnisend includes a unique sending domain for your store, that is central to maintaining high delivery rates.
Other platforms generally provide a shared sending domain which exposes your activity to potential deliverability issues.
We will answer this as partners of both Omnisend and Klaviyo, so no vested interest.
Both platforms are exceptionally good at enabling the user to fully exploit the integration with the popular ecommerce platforms.
Klaviyo certainly has a richer feature set, though many of the features are only valuable once your audience is in excess of 100,000 subscribers.
Omnisend has a feature set which meets the needs of small medium and large eRetailers with a focus on delivering the features which enable the user to deliver impactful outcomes.
Klaviyo takes time to become conversant with. To fully leverage the power of Klaviyo significant investment of time is required to learn how to use it. This learning curve has led to the emergence of a huge ecosystem of agencies, all keen to provide fully managed services, and add significant cost to your Klaviyo investment.
Omnisend is super simple to use.
Omnisend streaks ahead here. Not only is it cheaper on all fronts but also Omnisend does not introduce price increases any where near as frequently as Klaviyo.
Omnisend has adopted a measured approach to adding AI features within the platform.
From its subject line prompter to its body copy assistant each feature is carefully considered and delivers thought provoking value.
Yes, Omnisend supports the adding of video to your email campaigns.
With Omnisend you can add pretty much any video content to your email with ease, including your YouTube, TikTok, Instagram videos.
This brief tutorial walks you you through how to add video to your Omnisend emails.